Internet Sales Managers have a unique opportunity to learn the latest and most effective Automotive SEO strategies directly from industry leader Brian Pasch, CEO of PCG Digital Marketing. The training is free but limited to the first 100 dealers who sign up, I'm told there are 20 spots left so spread the word and be part of this tremendous learning experience.
The Automotive SEO Study is co-sponsored by PCG Digital Marketing and DrivingSales.com . The study will be documented and presented at the 2011 NADA Convention. Study members will be trained and coached how to use content publishing, link building, social media and automotive websites to improve their Google Page One results for popular consumer search phrases.
Dealers who participate in the study will have an significant advantage over their local competitors because they will not have the mentoring, tools and strategy offered to study members.
The study will run from September 1, 2010 - January 1, 2011. In those four months, members in the study will document their work and record data on a number of SEO factors which will include link counts, Google ranking for specific keywords, traffic, leads, and Google Page One Management.
Registration ends on August 30, 2010. There is no cost to participate however members should budget approximately $100 for domain purchases, blog hosting and/or fees paid to third party marketing sites, directories and related sites as needed. Members in the study will be required to dedicate 3-4 hours a week to complete the tasks required to deliver measurable results for their dealership.
Automotive SEO Study Requirements
The requirements to participate in the study are:
- Participants must be an employee of a car dealership, proof will be required.
- Participants must have written permission to write about the dealership online; blogs, press releases, social media, etc.
- Participants must have an email address from an active dealership domain.
- Members in the study will be required to dedicate 4 hours a week to complete the tasks required for success.
- Participants must be willing to share the results of their work via Webmaster Tools and Google Analytics data and allow the data to be summarized in the final study whitepaper.
